Essentials of Strategic Management (3rd Edition)

hunger-j-david

ISBN 10: 013046595X / ISBN 13: 9780130465955

Published by Prentice Hall, 2002

About this Item

May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.7. Seller Inventory # G013046595XI4N00

Bibliographic Details

Title: Essentials of Strategic Management (3rd ...

Publisher: Prentice Hall

Publication Date: 2002

Binding: Paperback

Condition: Very Good

Dust Jacket Condition: No Jacket

Edition: 3rd Edition

About this title

Synopsis:

For undergraduate and graduate courses in Strategic Management and Business Policy.

This brief text offers a short, concise explanation of the most important concepts and techniques in Strategic Management. Perfect for corporate and executive training programs. Serves as an excellent supplement to cases and simulations.

From the Back Cover:

The third edition of Essentials of Strategic Management contains the following NEW features:

• Adds the strategic inflection point as a triggering event to initiate a strategy review.
• Adds complementors as other stakeholders to Porter's model of industry analysis.
• Provides criticism of SWOT analysis.
• Adds international entry options to the discussion of horizontal growth strategy.
• Extends a discussion of synergy in Chapter 8 with a list of six types of synergy.