Title: The 4 Essentials: A Misfit's Journey to Mindset, Strategies, Values & Purpose (With Over 100 Famous Mentors and Entrepreneurs)
Publisher: Cliff Michaels Global Learning
Publication Date: 2016
Language: English
ISBN 10: 0997524316
ISBN 13: 9780997524314
Binding: Soft cover
Condition: Very Good

About this title

Synopsis

NEW YORK TIMES BESTSELLER LAUNCHED #1 AMAZON • #1 BARNES & NOBLE

“Cliff delivers a powerful path to profits, passion, and purpose!” TONY HSIEH • CEO, Zappos.com

“Cliff's writing is full of creativity, inspiration, and practical lessons. Highly recommend!” BLAKE MYCOSKIE • Founder, TOMS Shoes

In 2012, "The 4 Essentials" launched #1 on Amazon, #1 on Barnes & Noble, and #3 on the New York Times Bestseller List. Taking readers on a street-smart journey through life, mentors, and business, Cliff proposes a radical shift in global education and career training. He also provides thought-provoking stories on The 4 Essentials (mindset, strategies, values, purpose) which dispel myths on how we define and create success. Through trials and triumphs, Cliff shares lessons from the edge as a dyslexic student who challenged the status quo in college, dropped out of USC at 19, and went on to launch companies in real estate, finance, education, and technology (all before age 30). Drawing on over 100 famous mentors from Socrates, Edison, and da Vinci to Oprah, Malala, Branson, and Mycoskie, Cliff empowers each of us to earn a real-world MBA (Masters in Basic Abilities). This is a fun, fast-paced read for anyone in search of passion, purpose, and results!

PEER REVIEWS

“The 4 Essentials is a fun read! Like Cliff, it’s full of passion with a blend of new ideas and timeless wisdom.” DAVE LOGAN • Former Assoc. Dean, USC Business School

“Cliff provides entrepreneurial conditioning with an achiever’s mindset.” DARREN HARDY • Publisher, SUCCESS Magazine

Review

"The 4 Essentials is an inspiring and important book for students and entrepreneurs worldwide. Cliff's lessons are a dynamic standard for success."
--Steve Mariotti Founder, Network for Teaching Entrepreneurship (01/01/2012)

"The 4 Essentials is a fun read. Like Cliff, it''s full of passion with a blend of new ideas and timeless wisdom."
--Dave Logan Former Associate Dean, USC Marshall School of Business #1 NY Times Be (01/01/2012)

"Cliff's concept for a real-world MBA (Master in Basic Abilites) hits the nail on the head. He takes us on a life journey with pragmatic insights, offering a guide for anyone on their entrepreneurial path."
--Sue Hesse - Director Foundation Partnerships, The Kauffman Foundation (01/01/2012)

"Cliff Michaels delivers a powerful path to profits, passions, and purpose."--Tony Hsieh, CEO - Zappos.com, NY Times #1 Bestselling of Delivering Happiness (01/01/2012)

"Cliff's writing is full of creativity, inspiration, and practical lessons. Whether you're a student or professional, I highly recommend this book."--Blake Mycoskie Founder - TOMS Shoes, NY Times #1 Bestseller of Start Something That Matters (01/01/2012)

"A visionary leader and pioneering entrepreneur, Cliff Michaels sets the bar for life and business training. The 4 Essentials is a winning formula."--Michael Caito - 2010 Chairman, The Entrepreneur s Organization (01/01/2012)"

Cliff Michaels delivers a powerful path to profits, passions, and purpose. --Tony Hsieh, CEO - Zappos.com, NY Times #1 Bestselling of Delivering Happiness (01/01/2012)"

Cliff s writing is full of creativity, inspiration, and practical lessons. Whether you re a student or professional, I highly recommend this book. --Blake Mycoskie Founder - TOMS Shoes, NY Times #1 Bestseller of Start Something That Matters (01/01/2012)"

A visionary leader and pioneering entrepreneur, Cliff Michaels sets the bar for life and business training. The 4 Essentials is a winning formula. --Michael Caito - 2010 Chairman, The Entrepreneur s Organization (01/01/2012)"

"The 4 Essentials is a fun read. Like Cliff, it's full of passion with a blend of new ideas and timeless wisdom."
--Dave Logan - Former Associate Dean, USC Marshall Business School, #1 NY Times Bestselling Co-author- Tribal Leadership (01/01/2012)

Cliff s concept for a real-world MBA (Master in Basic Abilites) hits the nail on the head. He takes us on a life journey with pragmatic insights, offering a guide for anyone on their entrepreneurial path.
--Sue Hesse - Director Foundation Partnerships, The Kauffman Foundation (01/01/2012)"

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