Essential B2B Marketing Strategies: Theories, Cases and Concepts for a Contemporary World

Chowdhury, Naushaba; Balaraman, Pravin; Liu, Jonathan; Sirkeci, Ibrahim; Wilson, Jonathan A.J.

ISBN 10: 3031911032 ISBN 13: 9783031911033
Published by Palgrave Macmillan, 2025
Language: English
Condition: New Soft cover

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