Effective Sales Enablement (Paperback)
Language: English
Published by Kogan Page Ltd, London, 2018
- Softcover
- New
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail
AbeBooks seller since October 12, 2005
Condition: New
£ 41.04
Quantity: 1 available
Add to basketItem description from seller
Paperback. Sales enablement is a proven system for increasing revenue and productivity by creating integrated content, training and coaching for the sales function. Written from a marketer's perspective, Effective Sales Enablement goes beyond sales training and development. Pam Didner presents fresh thinking and creative approaches to improve sales enablement strategies, processes and programmes. Using case studies and examples from well-known brands such as Cisco, Oracle and Google, she provides a blueprint for any organization wanting to create a sales enablement function which will, in turn, accelerate revenue growth. Effective Sales Enablement shows you how to: - Understand trends that impact sales professionals and how to take advantage of them - Become a better marketer with creative ideas on how to support sales - Integrate sales elements into select marketing programmes - and vice versa - Assemble a first-class sales enablement team - Leverage technology to better integrate sales and marketing Learn how market-leading companies such as Google, Cisco and Salesforce, have revolutionized their sales and marketing functions through sales enablement, and harness their experience to accelerate your own company's growth Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…
Seller Inventory # 9780749483647
- Title
- Effective Sales Enablement (Paperback)
- Author
- Pam Didner
- Publisher
- Kogan Page Ltd, London
- Publication year
- 2018
- Condition
- new
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0749483644
- ISBN 13
- 9780749483647
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Grand Eagle Retail
Bensenville, IL, U.S.A.
AbeBooks seller since October 12, 2005
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