Economic Value and Revenue Management Systems : An Integrated Business Management Model
Language: English
Published by Palgrave Macmillan, 2019
- Hardcover
- Used
Seller: Buchpark, Trebbin, GermanyBuchpark
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Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher | Filling a gap in existing literature on revenue management systems, this book explores the use of business strategies which are specifically designed to have a positive impact on economic and financial efficiency. Focussing on services within the tourism industry, the author takes a new approach and identifies dynamic pricing and service differentiation as key components of strategic management. Providing fresh insights into an ever-expanding sector, this book will be a useful tool for those studying business strategy and management, as well as value creation theory, as it ultimately presents an integrated business management model which will ensure sustainability.
Seller Inventory # 32811638/1
- Title
- Economic Value and Revenue Management Systems : An Integrated Business Management Model
- Author
- Capocchi, Alessandro
- Publisher
- Palgrave Macmillan
- Publication year
- 2019
- Condition
- Hervorragend
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 3030024164
- ISBN 13
- 9783030024161
- Seller catalogs
- Bücher
Filling a gap in existing literature on revenue management systems, this book explores the use of business strategies which are specifically designed to have a positive impact on economic and financial efficiency. Focussing on services within the tourism industry, the author takes a new approach and identifies dynamic pricing and service differentiation as key components of strategic management. Providing fresh insights into an ever-expanding sector, this book will be a useful tool for those studying business strategy and management, as well as value creation theory, as it ultimately presents an integrated business management model which will ensure sustainability.
"Synopsis" may belong to another edition of this title.
About the Author
Alessandro Capocchi is Associate Professor of Business Economics at the University of Milano-Bicocca, Italy. Here, he is Head of the international office of the School of Economics and Statistics and Scientific Director of the Observatory on New Entrepreneurship (ONILAB). Alessandro is also Co-Founder and president of MIndLab SRL, a Spin Off of the University of Milano-Bicocca, and a member of the Association of North America Higher Education International (ANAHEI).
"About the title" may belong to another edition of this title.
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| Item | 60 to 60 business days | 60 to 60 business days |
|---|---|---|
| First item | £ 90.04 | £ 111.48 |
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