Eat This!: How Fast Food Marketing Gets You to Buy Junk (and How to Fight Back)
Curtis, Andrea
ISBN 10: 0889955328 ISBN 13: 9780889955325
Published by Red Deer Press, 2018
Used
Paperback
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WorldofBooks, Goring-By-Sea, WS, United Kingdom
Seller rating 5 out of 5 stars
AbeBooks Seller since 16 March 2007
This specific item is no longer available.
About this Item
Description:
The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR011107376
Synopsis:
A provocative follow-up to the bestselling What's for Lunch?, Eat This! zooms in on fast food marketing to children -- an immense industry worth billions of dollars.
Andrea Curtis shows how fast food companies push their unhealthy food and beverages by embedding their sales pitches in everything from Snapchat filters to movies, from videogames to school curriculum. An exploration of media literacy and food literacy, Eat this! looks at what exactly marketing is and touches on the latest strategies aimed at kids, including product placement, advergames, cartoon and celebrity endorsements and school fundraising.
On each page spread, Andrea Curtis provides research-based insights into all aspects of the fast food industry and, perhaps most importantly, offers kids examples and ideas about how they can push back -- taking charge of their own health and well-being.
About the Author: Andrea Curtis; illustrated by Peggy Collins
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: Eat This!: How Fast Food Marketing Gets You ...
Publisher: Red Deer Press
Publication Date: 2018
Binding: Paperback
Illustrator: Collins, Peggy
Condition: Very Good