E-Commerce Usability: Tools and Techniques to Perfect the On-Line Experience

David Travis

ISBN 10: 0415258340 / ISBN 13: 9780415258340

Published by Taylor & Francis Ltd, 2002

About this Item

This item is printed on demand. New copy - Usually dispatched within 5-9 working days.

Seller Inventory # C9780415258340

Bibliographic Details

• Title: E-Commerce Usability: Tools and Techniques to Perfect the On-Line Experience
• Publisher: Taylor & Francis Ltd
• Publication Date: 2002
• Language: English
• ISBN 10: 0415258340
• ISBN 13: 9780415258340
• Binding: Paperback / softback
• Condition: New
• Seller catalogs:
  • Computers & the Internet

About this title

Synopsis

Top performing dotcoms share a common feature. It isn't a new software plug-in or a design gadget or any other piece of technology. These sites share a passionate focus on usability. This book is written by an international usability consultant, writer and trainer who specializes in the design and evaluation of web-based and wireless applications, e-commerce sites and interactive television. The author has worked with a number of blue-chip clients that value usability, including Hewlett-Packard, Thomas Cook, Philips, the Financial Times and Motorola. This guide is designed for software developers, project managers, business analysts and user interface designers, and does not require a background in human factors or usability. E-Commerce Usability: Tools and Techniques to Perfect the On-Line Experience presents a practical, structured, customer-centered design method that encourages innovation yet helps you make sure your final design is still easy to use.

About the Author

David Travis