E-Commerce: Development, E-Marketing and Trends
Steffen Wittenauer
Sold by BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
AbeBooks Seller since 11 January 2012
New - Soft cover
Condition: New
Quantity: 2 available
Add to basketSold by BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
AbeBooks Seller since 11 January 2012
Condition: New
Quantity: 2 available
Add to basketThis item is printed on demand - it takes 3-4 days longer - Neuware -Seminar paper from the year 2002 in the subject Engineering - Industrial Engineering and Management, grade: 2,3 (B+), Pforzheim University (Industrial Engineering Faculty), course: Foreign Language Seminar, language: English, abstract: In the early 90s, the development of the Internet grew rapidly with an enormous speed. Electronic Commerce (E-Commerce) must be seen as a part of the economical process of the Internet-area. It's the first step of direct communication between users through the Internet. Before this, web sides were only created for presentations of companies or other publishing activities.Today, the two parts 'Business-to-Business' (B2B) and 'Business-to-Consumer' (B2C) are the leading-markets of E-Commerce. B2B is the trading between companies on a direct way or through developed E-platforms. This E-market will be future's fastest growing sector.The author Steffen Wittenauer gives a very good overview in this part of the early internet-history and takes the reader step by step to future themes of a communication-medium which is used by billions of people. 12 pp. Englisch.
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