Doing Social Psychology (Published in association with The Open University)

ISBN 10: 0761960503 / ISBN 13: 9780761960508

Published by SAGE Publications Ltd, 1998

Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Seller Inventory # rev8278480471

Synopsis:

This textbook offers a comprehensive guide to carrying out a research project in social psychology. With helpful suggestions and step-by-step guidance through every stage of the research process, the book challenges the reader throughout to tackle the key methodological and theoretical issues in conducting research.

Following an introduction to key issues, the book uses eight fully piloted social psychological studies to demonstrate a wide range of methods and associated theories. Methods described include: in-depth interviews; social representations of gender in the media; experimental studies of person perception and framing of risk; structured group observations; Kelly Repgrids; interaction diaries; and survey methods.

Doing Social Psychology is one of five books which form the core of The Open University′s course Social Psychology: Personal Lives, Social Worlds.

About the Author: Margaret Wetherell is Professor of Social Psychology at the Open University, UK and Director of the Economic and Social Research Council Programme on Identities and Social Action.

Bibliographic Details

Title: Doing Social Psychology (Published in ...
Publisher: SAGE Publications Ltd
Publication Date: 1998
Binding: Soft cover
Condition: Good