Doing Business in Korea: An Expanded Guide,Completely Updated
Language: English
Published by Seoul Selection USA, Inc., 2010
- Softcover
- Used
Seller: THE BOOK BROTHERS, CHATHAM, ON, CanadaTHE BOOK BROTHERS
AbeBooks seller since June 20, 2007
Condition: Used - Very good
£ 16.37
Quantity: 1 available
Add to basketItem description from seller
Very Good + copy. (see picture) 384 pages. All clean,tight and bright.One crease on the top right corner.
Seller Inventory # 014393
- Title
- Doing Business in Korea: An Expanded Guide,Completely Updated
- Author
- Song-Hyon Jang; Thomas L. Coyner
- Publisher
- Seoul Selection USA, Inc.
- Publication year
- 2010
- Condition
- Very Good +
- Dust jacket
- No Jacket
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 8991913687
- ISBN 13
- 9788991913684
"Doing Business in Korea" is a timely handbook of information for succeeding in the challenging environment of Korea, the world's 13th largest economy. Now with updated content, the book divulges in engaging prose all the ins and outs of contemporary Korean business culture. From business etiquette and protocol to tips for marketing to Korean consumers, international business consultant Thomas L. Coyner details everything you'll need to know not just to survive, but thrive in the Land of the Morning Calm. Through this book, one will gain pivotal insight into an environment that is traditional yet uncompromisingly modern, challenging yet surprisingly rewarding for the determined business professional.
With information ranging from Korean cultural and historical background to business etiquette, women's status in the workplace, negotiations, hiring and firing, labor-management relations, motivating personnel, understanding Korean consumers, marketing, advertising and public relations, dealing with bureaucrats, selecting distribution systems, working within the Korean legal system, and plenty more, this book may not be a substitute for direct experience but is definitely an indispensable companion to it.e 1980 democracy uprising in Gwangju, and author of a book on Korean Christianity.
"Synopsis" may belong to another edition of this title.
THE BOOK BROTHERS
CHATHAM, ON, Canada
AbeBooks seller since June 20, 2007
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