Doing Business in Emerging Markets: Entry and Negotiation Strategies
Language: English
Published by SAGE Publications, Inc, 2002
- Softcover
- Used
Seller: WorldofBooks, Goring-By-Sea, WS, United KingdomWorldofBooks
AbeBooks seller since March 16, 2007
Condition: Used - Very good
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Quantity: 3 available
Add to basketItem description from seller
The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Seller Inventory # GOR004649531
- Title
- Doing Business in Emerging Markets: Entry and Negotiation Strategies
- Author
- Cavusgil, S. Tamer
- Publisher
- SAGE Publications, Inc
- Publication year
- 2002
- Condition
- Very Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0761913750
- ISBN 13
- 9780761913757
- Item weight
- 363 grams
The book: discusses the advances in information technology and their impact; considers methods for deciding which entry strategy is best; examines how firms can manage relationships with foreign customers; and provides advice on how to select distributors.
"Synopsis" may belong to another edition of this title.
About the Author
Professor Cavisgil’s teaching, research and administrative activities have focused on international business and marketing. His specific interests include the internationalization of the firm, global marketing strategy and internationalization of business education. In recent years, he has focused on the research development of computerized decision support systems for international business executives. Best known among these tools is CORE – a computer program for assessment of COmpany Readiness to Export.
Cavusgil has authored more than a dozen books and over one hundred refereed journal articles. His work is among the most cited contributions in international marketing. He is the founding editor of the Journal of International Marketing now published by the American Marketing Association, and Advances in International Marketing published by JAI Press, Inc. He serves on the editorial review boards of a dozen professional journals, including the Journal of Marketing and Journal of International Business Studies. Professor Cavusgil has been a member of Michigan State University’s business research team since 1987.
Professor Pervez N Ghauri
Pervez completed his PhD at Uppsala University in Sweden where he also taught for some years. At present he is Professor of International Business at King’s College London. He is a Fellow of European International Business Academy. Recently, he was awarded an honorary Doctorate by Turku School of Economics and Management, Finland. Pervez has published 25 books and numerous articles. He consults and offers training programmes to a number of organisations such as; BP, Airbus Industries and Ericsson. He is Editor in Chief for International Business Review and Editor (Europe) for the Journal of World Business.
Milind R. Agarwal, B.Engg. (Electronics & Communication), MBA (Logistics/Procurement), Michigan State University, 1994, is the founder President and CEO of Logistics Corporation of India, Ltd., based in Mumbai, India. During his studies at Michigan State University, he worked as a graduate research assistant for the Center for International Business Education and Research. He is a Certified Internal Quality Auditor for ISO 9000:2001. He is an active member of various trade bodies and associations of India. He is also a Visiting Professor at various management institutes in Mumbai. He is currently pursuing doctoral (PhD) studies in Philosophy of Management at the University of Mumbai, India. He can be reached at email:
logindia@vsnl.com.
"About the title" may belong to another edition of this title.
WorldofBooks
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