Direct Marketing In A Week: Maximize Sales Through Direct Mail In
Language: English
Published by John Murray Press, 2014
- Softcover
- Used
Seller: Book Grocer, Tullamarine, VIC, AustraliaBook Grocer
AbeBooks seller since October 15, 2025
Condition: Used
£ 5.43
Quantity: 1 available
Add to basketItem description from seller
Patrick Forsyth, John Murray Press. Learn in a week, what the experts learn in a lifetime.Sunday: Why use direct mail?Monday: Building and maintaining your databaseTuesday: The components of direct mailWednesday: Creative approachesThursday: Physical campaignsFriday: Digital campaignsSaturday: Integration and follow-upPatrick Forsyth runs Touchstone Training & Consultancy, an independent firm specialising in the improvement of marketing, sales and communications skills, based in the UK. He has visited and worked regularly in South East Asia for more than twenty years and has conducted programmes for the Singapore Institute of Management and other training providers in Singapore, Indonesia, Hong Kong and Thailand. He has presented public programmes for organisations such as The Institute of Management, City University Business School, London Chamber of Commerce, and the London Management Centre. In addition, his in-company training experience spans many different industries and he also writes extensively on management matters. He is the author of many successful business books (such as 100 Great Sales Ideas and How to write Reports and Proposals) and writes regularly for a number of business journals including Better Business and Professional Marketing.…
Seller Inventory # 9781473601949
- Title
- Direct Marketing In A Week: Maximize Sales Through Direct Mail In
- Author
- Patrick Forsyth
- Publisher
- John Murray Press
- Publication year
- 2014
- Book Type
- Paperback
- Binding
- Paperback
- Language
- English
- ISBN 10
- 1473601940
- ISBN 13
- 9781473601949
- Item weight
- 0.13 kilograms
- Dimensions
- 131
Learn in a week, what the experts learn in a lifetime.
Sunday: Why use direct mail?
Monday: Building and maintaining your database
Tuesday: The components of direct mail
Wednesday: Creative approaches
Thursday: Physical campaigns
Friday: Digital campaigns
Saturday: Integration and follow-up
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
Book Grocer
Tullamarine, VIC, Australia
AbeBooks seller since October 15, 2025
Shipping rates from Australia to U.S.A.
| Item | 15 to 25 business days | 15 to 25 business days |
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| First item | £ 22.66 | £ 22.66 |
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Book Grocer - Australia's best bargain bookstore. We stock over 100,000 titles, all discounted and ready to ship from our Melbourne warehouse. We buy and sell second hand books. Book Grocer is Australian and family-owned since 2000.
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Castlebooks Pty Ltd
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Tullamarine, VIC Australia 3043
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