Digital Transformation of the Business World : A Managerial Perspective
Language: English
Published by Emerald Publishing Limited, 2025
Series: Book 3 of 9 - Advances in Digital Technology and Data-Driven Business Practices
- Hardcover
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- Title
- Digital Transformation of the Business World : A Managerial Perspective
- Author
- Jasola, Madhu (EDT); Singh, Nripendra (EDT)
- Publisher
- Emerald Publishing Limited
- Publication year
- 2025
- Condition
- As New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1836620470
- ISBN 13
- 9781836620471
- Series
- Book 3 of 9: Advances in Digital Technology and Data-Driven Business Practices
Digital transformation is the integration of digital technologies across all facets of an organization, reshaping its operations, business models and customer interactions. In today's rapidly evolving business environment, digital transformation has emerged as a driving force for organizational success and competitiveness.
Digital Transformation of Business World examines the power of digital technologies and how it can be used by organizations towards sustainable growth, innovation and resilience in the digital era. This paradigm shift is beyond mere technological adoption, encompassing the reimagining of processes, organizational culture and customer interactions to maximise the potential of digital tools and platforms. The application of digital transformation spans over diverse domains, from the reinvention of business models and the enhancement of operational efficiency to the empowerment of the workforce through upskilling and the cultivation of collaborative ecosystems. By embracing digital transformation, organizations can unlock new avenues for growth, agility and competitive advantage in an increasingly digitized landscape.
The Advances in Digital Technology and Data-Driven Business Practices series aims to shed light on the rapid developments, significance, benefits, and practical applications of evolving digital technologies and data-driven decision-making practices in businesses.
"Synopsis" may belong to another edition of this title.
About the Author
Madhu Jasola is currently working as Professor with IILM University, Gurugram, India
Nripendra Singh is a tenured Full Professor of Marketing in the School of Business at the Pennsylvania Western University, USA.
"About the title" may belong to another edition of this title.
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