This book will be promoted via various NAEYC marketing efforts, including social media pages promotions (Facebook, Twitter, Instagram and Pinterest with a reach of over 200K followers); promotional emails; advertisements in Young Children, Teaching Young Children, and Exchange magazines; and NAEYC’s seasonal resource catalogs. Select authors of the publication will also present a webinar on a topic covered in the book soon after its publication. Finally, the publication will be advertised and sold at various early childhood conferences and trade shows (NAEYC’s Annual Conferences, NAEYC’s Professional Learning Institutes, Zero to Three, etc.).
A range of early childhood experts will be key contributors including the following:
Volume editors:
Susan Friedman is senior director of publishing and professional learning at the National Association for the Education of Young Children (NAEYC). In this role, she leads the content development work of NAEYC's books, periodicals, digital content, and professional learning teams. Early childhood educators rely on NAEYC's award-winning content to stay current on research and best practices they can implement in their classrooms. Susan has extensive prior experience in content programming as well as editorial oversight and production with many years of experience creating content on play, developmentally appropriate uses of media, and other topics for educators and families. She has presented at numerous educational conferences, including NAEYC's Professional Learning Institute and Annual Conference, the South by Southwest Education (SXSW EDU) Conference & Festival, and the School Superintendents Association's Early Learning Cohort. Susan began her career as a preschool teacher at City and Country School in New York City. She holds degrees from Vassar College and the Harvard Graduate School of Education.
Brian L. Wright, PhD, is an associate professor and program coordinator of early childhood education in the Department of Instruction and Curriculum Leadership in the College of Education at the University of Memphis. Dr. Wright is the author of the award-winning, bestselling book, The Brilliance of Black Boys: Cultivating School Success in the Early Grades with contributions by Shelly L. Counsell.
Marie L. Masterson, PhD, is Director of Quality Assessment at McCormick Center for Early Childhood Leadership. She is a national speaker, child behavior expert, and consultant to state agencies, schools, childcare centers, and social service and parenting organizations.
Contributing editors:
Barbara Willer was previously NAEYC's senior advisor for Research and Policy. In this role, she coordinated NAEYC's efforts related to developing and revising the association's position statements, supported grant writing activities, and assisted in staffing the governing board. Prior to this role, she served 15 years as deputy executive director, facilitating NAEYC's efforts for standard-setting and accreditation for early childhood education programs serving young children as well as professional preparation programs in institutions of higher education. She has also served NAEYC as interim executive director (Summer 2013), public affairs director, and affiliate group/public policy director.
Sue Bredekamp, PhD, is an early childhood education specialist from Washington, DC, who serves as a consultant on topics such as early literacy, curriculum, teaching, and professional development. From 1981-1998, she served as Director of Accreditation and Professional Development at NAEYC.
