Developing Successful Sport Marketing Plans
Language: English
Published by Fitness Information Technology, Inc, U.S., 2018
- Softcover
- New
Condition: New
£ 55.05
Quantity: Over 20 available
Add to basketItem description from seller
KlappentextrnrnWith an abundance of goods and services available to consumers in the sport industry, it can be difficult for products or organisations to stand out from the competition. Combining theoretical foundation with real-world examples, .
Seller Inventory # 597276990
- Title
- Developing Successful Sport Marketing Plans
- Author
- David K. Stotlar|Mark S. Nagel
- Publisher
- Fitness Information Technology, Inc, U.S.
- Publication year
- 2018
- Condition
- New
- Binding
- Kartoniert / Broschiert
- Language
- English
- ISBN 10
- 1940067340
- ISBN 13
- 9781940067346
"Synopsis" may belong to another edition of this title.
About the Author
Mark S. Nagel, EdD, is a professor in the Department of Sport and Entertainment Management at the University of South Carolina. He also serves as an adjunct faculty member at the IE Business School in Madrid, Spain, the University of San Francisco, and St. Marys College of California. Nagel is the associate director of the College Sport Research Institute and has previously served as the treasurer of the North American Society for Sport Management and the Sport and Recreation Law Association. In addition to publishing numerous journal articles and book chapters, Nagel has co-authored six textbooks, including two published by FiT Publishing: Developing Successful Sport Sponsorship Plans, 5th edition, and multiple editions of Sport Facility Management: Organizing Events and Mitigating Risks. Prior to working at South Carolina, Nagel served as a sport management professor at Georgia State University, the University of West Georgia, and San Jose State University. Before pursuing a career in academe, Nagel was a practitioner in athletic coaching and administration, as well as campus recreation. During his years as an assistant coach of the womens basketball team at the University of San Francisco, he helped lead the team to three NCAA Tournament appearances, including the Sweet 16 in 1996.
"About the title" may belong to another edition of this title.
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| Item | 26 to 60 business days | 26 to 60 business days |
|---|---|---|
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