Developing and Leading the Sales Organization (Hardcover)

Language: English

Published by Bloomsbury Publishing Plc, Westport, 1998

1567200044 / 9781567200041

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Hardcover. Faced with the ever increasing difficulty of reaching their targets, sales executives need new ways to improve their organizations' results. Thad Green, consultant, former university professor, and widely recognized authority on motivation and performance in the United States, sees it this way: there are two aspects that sales executives have some control over the way their sales force sells, and the way it is managed and motivated. Green draws on his extensive experience to explain how to motivate prospects to buy, how to motivate salespeople to sell, and how to prepare and motivate the organization itself. His method is remarkably obvious, but it works exceptionally well. Instead of trying to do something different, Green says get back to the basics, but in a way that is all his own. His book provides this essentially simple but proven method for leading the sales organization in a clear, easily grasped way that sales executives, and their people, can put to immediate use.Green shows sales executives how to improve the sales organization by equipping it with motivation techniques and a full comprehension of the selling process. His message is clear and proven. Sales results improve dramatically when selling is viewed as motivating people to buy and when sales organizations learn to use this concept. Sales executives who learn thisand it is definitely not common knowledge, says Greencan pass these techniques to their sales managers, who can then train and motivate the sales force. It's an approach that in practice sounds right and feels good, Green explains, and it produces results. It also creates the desire to learn more about motivation and selling, and this in turn will have added benefits. For people in any occupation involving sales and a knowledge of sales techniques, this book will be a pleasant surprise: a way to understand sales strategies and how an organization can implement them, in a way that few have thought ofa simple way that works. A solid, result-getting strategy for motivating and leading the sales force, intended for sales executives and their staffs, and emphasizing a "feels right" back-to-basics approach. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Seller Inventory # 9781567200041

Title
Developing and Leading the Sales Organization (Hardcover)
Author
Thad B. Green
Publisher
Bloomsbury Publishing Plc, Westport
Publication year
1998
Condition
new
Binding
Hardcover
Language
English
ISBN 10
1567200044
ISBN 13
9781567200041

CitiRetail

Stevenage, United Kingdom

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AbeBooks seller since June 29, 2022

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