Designed for Digital: How to Architect Your Business for Sustained Success

Jeanne W Ross

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Language: English

Published by MIT Press Ltd, 2021

0262542765 / 9780262542760

Series: Book 4 of 25 - Management on the Cutting Edge

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Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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One of Forbes's Top Ten Technology Books of the Year How to redesign ?big, old? companies for digital transformation and success?with examples from 300+ business leaders and 30+ organizations, including Amazon Uber, LEGO, and Toyota. Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few established companies are designed for digital. Full of practical advice and real-life examples of digital transformation, this book is an essential guide for retooling organizations for digital success through 5 key building blocks:   ? Shared Customer Insights ? Operational Backbone ? Digital Platform ? Accountability Framework ? External Developer Platform   In the digital economy, rapid pace of change in technology capabilities and customer desires means that business strategy must be fluid. As a result, business design has become a critical management responsibility. Effective business design enables a company to quickly pivot in response to new competitive threats and opportunities. Most leaders today, however, rely on organizational structure to implement strategy, unaware that structure inhibits, rather than enables, agility. In companies that are designed for digital, people, processes, data, and technology are synchronized to identify and deliver innovative customer solutions?and redefine strategy. Digital design, not strategy, is what separates winners from losers in the digital economy. Designed for Digital includes case studies from Amazon, BNY Mellon, DBS Bank, LEGO, Philips, Schneider Electric, USAA, and many other global organizations. Drawing on 5 years of research, the book is an essential guide for companies that want to disrupt rather than be disrupted in the new digital landscape.…

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Title
Designed for Digital: How to Architect Your Business for Sustained Success
Author
Jeanne W Ross
Publisher
MIT Press Ltd
Publication year
2021
Condition
Good
Binding
Paperback
Language
English
ISBN 10
0262542765
ISBN 13
9780262542760
Series
Book 4 of 25: Management on the Cutting Edge

World of Books (was SecondSale)

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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

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