Design Sprint: A Practical Guidebook for Building Great Digital Products
Banfield, Richard; Lombardo, C. Todd; Wax, Trace
Language: English
Published by O'Reilly Media, 2015
- Softcover
- Used
Seller: Orion Tech, Kingwood, TX, U.S.A.Orion Tech
AbeBooks seller since February 18, 2015
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Add to basketSeller Inventory # 1491923172-3-37526786
- Title
- Design Sprint: A Practical Guidebook for Building Great Digital Products
- Author
- Banfield, Richard; Lombardo, C. Todd; Wax, Trace
- Publisher
- O'Reilly Media
- Publication year
- 2015
- Condition
- Good
- Binding
- paperback
- Language
- English
- ISBN 10
- 1491923172
- ISBN 13
- 9781491923177
- Item weight
- 23 ounces
- Dimensions
- 8x0x9
With more than 500 new apps entering the market every day, what does it take to build a successful digital product? You can greatly reduce your risk of failure with design sprints, a process that enables your team to prototype and test a digital product idea within a week. This practical guide shows you exactly what a design sprint involves and how you can incorporate the process into your organization.
Design sprints not only let you test digital product ideas before you pour too many resources into a project, they also help everyone get on board--whether they're team members, decision makers, or potential users. You'll know within days whether a particular product idea is worth pursuing.
Design sprints enable you to:
- Clarify the problem at hand, and identify the needs of potential users
- Explore solutions through brainstorming and sketching exercises
- Distill your ideas into one or two solutions that you can test
- Prototype your solution and bring it to life
- Test the prototype with people who would use it
"Synopsis" may belong to another edition of this title.
About the Author
In a world of hyper-specialization, C. Todd stands in the intersections and sees the connections that revolve around us. As an Innovation Architect at Constant Contact's InnoLoft, he facilitates product and service design sprints for a wide range of external startups and internal product teams. C. Todd is also a member of the adjunct faculty at Madrid's prestigious IE Business School where he teaches courses on Creativity, Innovation, Design-Thinking and Communication.
After a career in user experience design and research at companies like Microsoft and Nuance, Trace then became a developer at Pivotal Labs, and is now a Managing Director at thoughtbot. He has facilitated numerous product design sprints, and is an author and maintainer of thoughtbot's design sprint methodology repository. He's brought Lean and Agile methodology to many large companies and small startups, helping teams to focus, prioritize, and become happy and productive.
"About the title" may belong to another edition of this title.
Orion Tech
Kingwood, TX, U.S.A.
AbeBooks seller since February 18, 2015
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