Design Elements, Third Edition: Understanding the rules and knowing when to break them - A Visual Communication Manual
Language: English
Published by Rockport Publishers, 2020
Series: Book 1 of 1 - Design Elements
- Softcover
- New
Seller: Brook Bookstore On Demand, Napoli, NA, ItalyBrook Bookstore On Demand
AbeBooks seller since October 11, 2022
Condition: New
£ 23.34
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Add to basketSeller Inventory # 7b93a3f0efa3175efce2e83117ef8c7b
- Title
- Design Elements, Third Edition: Understanding the rules and knowing when to break them - A Visual Communication Manual
- Author
- Samara, Timothy
- Publisher
- Rockport Publishers
- Publication year
- 2020
- Condition
- new
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1631598724
- ISBN 13
- 9781631598722
- Item weight
- 1 kilogram
- Series
- Book 1 of 1: Design Elements
The third edition of Design Elements solidifies its place as a cornerstone reference for understanding and applying the principles of graphic design. With expanded content, updated visuals, and refined explanations, this edition provides a clear, structured approach to mastering the foundations of visual communication.
What’s Inside:
- The essential building blocks of design: A thorough exploration of the fundamental elements—dots, lines, planes, texture, space, and contrast—that underpin effective design.
- Color as a functional tool: Practical insights into the strategic use of color, from its optical effects to its role in organizing information and evoking responses.
- Typography as structure and expression: A detailed examination of type, from the anatomy of letterforms to the nuances of typesetting and combining typefaces for maximum impact.
- The role of imagery: Guidance on selecting, abstracting, and integrating imagery to support communication goals.
- Grid systems and layout organization: Step-by-step instruction on using grids to create clarity, structure, and hierarchy within designs.
- Principles of practice: 20 foundational rules for creating effective designs, with an emphasis on when and how to adapt or deviate for specific outcomes.
Successful design relies on precision, clarity, and intent. By mastering its underlying principles, designers can create work that not only captures attention but also communicates effectively. This edition provides both the theoretical framework and the practical tools to approach design challenges with confidence and purpose.
Design Elements, Third Edition in coordination with Design Elements: Color Fundamentals and Design Elements: A Graphic Style Manual continues to be an authoritative guide for anyone seeking to deepen their understanding of graphic design and elevate the quality of their work.
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Brook Bookstore On Demand
Napoli, NA, Italy
AbeBooks seller since October 11, 2022
Shipping rates from Italy to U.S.A.
| Item | 25 to 40 business days | 60 to 60 business days |
|---|---|---|
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Brook Bookstore On Demand offers a wide selection of books with a continuously updated catalog and fast shipments all over the world. We hold distribution rights with all of the publishers we promote and are in continuous search of new interesting titles to propose to our customers. We are part of Brandon Group SRL (an Italian company) and all of the orders are shipped from Europe. Depending on availability orders will be picked from our different warehouses.
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