Database Marketing: Analyzing and Managing Customers (International Series in Quantitative Marketing, 18)

Blattberg, Robert C.,Kim, Byung-Do,Neslin, Scott A.

ISBN 10: 0387725784 ISBN 13: 9780387725789
Published by Springer, 2008
Language: English
Condition: Used - Good Soft cover

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Used - Soft cover

Condition: Used - Good

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