The Customer-Driven Organization : Employing the Kano Model
Language: English
Published by Productivity Press, 2015
- Softcover
- New
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
AbeBooks seller since August 14, 2006
Condition: New
£ 53.12
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Add to basketItem description from seller
nach der Bestellung gedruckt Neuware - Printed after ordering - Which organizations provide customer satisfaction or inspire customer loyalty Which is more important This book gives detailed examples of how to deploy the Kano model of customer service excellence in a manufacturing setting, as well as, in service and other environments. Readers will learn how to directly apply Kano principles in their own business environments, establish priorities, increase efficiency, improve communication, and expand on business relationships.
Seller Inventory # 9781482217100
- Title
- The Customer-Driven Organization : Employing the Kano Model
- Author
- Lance B. Coleman Sr.
- Publisher
- Productivity Press
- Publication year
- 2015
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- English
- ISBN 10
- 1482217104
- ISBN 13
- 9781482217100
- Item weight
- 239 grams
- Dimensions
- 254x178x7 mm
Does your organization provide customer satisfaction or does it inspire customer loyalty? Which is more important? See how lessons learned from the service sector were applied to manufacturing and other diverse settings, including the nonprofit sector and even on one’s own home front.
Exploring the Kano Model, The Customer-Driven Organization: Employing the Kano Model explains why just meeting customer needs is no longer enough for today’s organizations. It explains how to identify true customers―both internal and external.
Readers will learn how to directly apply Kano principles in their own business environments or personal lives, to establish priorities, increase efficiency, improve communication, and expand on existing relationships.
The book explains how to establish a value proposition for your organization and, more importantly, how and when to provide "delightful" service. Demonstrating how to incorporate the Kano philosophy into your day-to-day activities, this book is a must-read for any organization or individual looking to do more with less by achieving a truly customer-driven focus.
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About the Author
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