Creating a Sustainable Competitive Position : Ethical Challenges for International Firms
Language: English
Published by Emerald Publishing, 2023
- Softcover
- New

Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
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Add to basketItem description from seller
nach der Bestellung gedruckt Neuware - Printed after ordering - This volume includes research-based cases highlighting different sustainability challenges and theory-based discussions around how firms can manage a multi-stakeholder perspective in relation to performance.
Seller Inventory # 9781804552520
- Title
- Creating a Sustainable Competitive Position : Ethical Challenges for International Firms
- Author
- Sara Melén Hånell
- Publisher
- Emerald Publishing
- Publication year
- 2023
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- English
- ISBN 10
- 1804552526
- ISBN 13
- 9781804552520
- Item weight
- 410 grams
- Dimensions
- 229x152x15 mm
The ebook edition of this title is Open Access and freely available to read online.
The importance of ethical practices and a sustainable competitive position is being increasingly emphasised by all types of business and across all industries. The chapters collected in Creating a Sustainable Competitive Position discuss how international firms work with sustainable strategies and their relationship with the society and environment while exploring the different opportunities and challenges.
While good transparent ethical behaviour improves a company’s reputation and thus competitive position, unethical and/or illegitimate behaviour such as environmental exploitation and corruption can damage a firm’s global reputation. Several case studies from different markets demonstrate how this sustainable competitive position can be achieved by international firms operating in a global market. Creating a Sustainable Competitive Position includes research-based cases highlighting different sustainability challenges as well as theory-based discussions around how firms can manage a multi-stakeholder perspective in relation to performance.
The extensive research within this volume of International Business and Management makes it an important read for both managers, leaders and researchers in the area of strategy, offering ways to stay ahead of the competition.
"Synopsis" may belong to another edition of this title.
About the Author
Pervez N. Ghauri is Professor of International Business at University of Birmingham, UK. His research areas include the role of MNEs in reducing inequalities. He is a Fellow of Academy of International Business (AIB), European International Business Academy (EIBA) and has served as Vice President for AIB (2008 – 2010).
Ulf Elg is a Professor of Business Administration at the School Economics and Management, Lund University, Sweden. His research areas include international business and marketing, emerging markets, corporate social responsibility, interorganizational networks, and retailing.
Sara Melén Hånell is a Senior Lecturer in Business Economics, International Business and International Marketing, Mälardalen University, Västerås, and a Research Fellow at the Department of Marketing and Strategy, Stockholm School of Economics, Sweden.
"About the title" may belong to another edition of this title.
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