Creating Strategic Leverage: Matching Company Strengths with Market Opportunities

Lele, Milind M.

ISBN 10: 0471631426 ISBN 13: 9780471631422
Published by Wiley, 1992
Used hardcover

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Synopsis:

Not only examines how to analyze industry structure and how todetermine your company's competitive position within it, but alsodetails how to use such analysis in order to gain the competitiveedge by anticipating or changing the rules of the game--evenchanging the game itself. Provides clear, concise solutions to somemajor problems such as how to describe and communicate a strategyand how to determine what's feasible and what's not, depending onyour company's position. Packed with case studies from suchindustries as AT&T, Federal Express, United Airlines and more.

About the Author:

Milind M. Lele is the author of Creating Strategic Leverage: Matching Company Strengths with Market Opportunities, published by Wiley.

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Bibliographic Details

Title: Creating Strategic Leverage: Matching ...
Publisher: Wiley
Publication Date: 1992
Binding: hardcover
Condition: Good

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