Creating Experience Value in Tourism (Paperback)

Language: English

Published by CABI Publishing, Wallingford, 2022

1800621507 / 9781800621503

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Paperback. Research delivers a multitude of approaches to value creation, represented here as a set of definitions, perspectives and interpretations of how tourists, as customers, create value alone and with others. Now updated throughout, Creating Experience Value in Tourism, 2nd Edition provides a clarification of these approaches as well as a practical translation as to how they can work within industry. Including a framework to distinguish among key resources or antecedents of customer value, this new edition: - Introduces the concept of co-creation of value in the tourist experience, looking at the definitions, structures and models available; - Provides a new chapter addressing value creation and resource configuration; - Considers consumer behaviour and factors affecting value creation from both physiological and psychological perspectives; - Introduces a new full colour internal design to aid understanding. Concluding with a summary of the areas for future research, this is a key resource for researchers, particularly those interested in experience value and co-creation, as well as a useful read for students of tourism and related industries. This new edition incorporates studies carried out since the first edition published, as well as including and expanding key areas such as stakeholder perspective and concretion, the role of the experience setting in creating experience, and the connection between co-creation and subjective wellbeing. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Seller Inventory # 9781800621503

Title
Creating Experience Value in Tourism (Paperback)
Author
Nina K. Prebensen
Publisher
CABI Publishing, Wallingford
Publication year
2022
Condition
new
Binding
Paperback
Language
English
ISBN 10
1800621507
ISBN 13
9781800621503
Edition
2nd Edition

Grand Eagle Retail

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