Cotton's Renaissance : A Study in Market Innovation

Published by Cambridge University Press (2001), Cambridge, 2001

0521808278 / 9780521808279

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Seller: Expatriate Bookshop of Denmark/John Jackson Books, Svendborg, DenmarkExpatriate Bookshop of Denmark/John Jackson Books

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Hardcover

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23x15cm, xvi,346 pp Contents: Introduction; Why Grow Cotton, Anyway? Culture and Economy; Managing Supply; 'The Snow of Southern Summers': King Cotton and Its Markets in the Age of industrial Revolution; Nature and Know-How: Organization and Technology in the Postbellum Era; Acts of God and Government: The Search for Political Solutions; Approaching the Market; Synthetic Shock: Competion's Alarm; Creating Cotton Incorporated; Managing the Market; Creating Consumption; Managing the Mill; The Necessary Illussion of Control; Competitive Markets in a Global Economy; Trends and Cycles; Appendices. ["This is an analytical and interpretive history of the responses of US cotton growers to problems of supply and demand, and of the unique public-private organization they founded to help them grow, compete, and survive in an increasingly competitive marketplace. It is a story of how cotton growers learned, after more than a century and a half of trying to manage supply, that they could actually influence demand for their commodity. The impact of that company, Cotton Incorporated, on the markets for cotton was a remarkable achievement in organizational entrepreneurship. In its 'total marketing' effort to rebuild cotton's market share, it has fostered substantial scientific, technological, and managerial improvements in the quality and performance of cotton. In doing so, it has enhanced the efficiency of not only the farmers who grow cotton,but also those who transform it into consumer goods." - publisher's description] Minor rubbing,slight smudge to cover & page edge margen,VG.…

Seller Inventory # 001859

Title
Cotton's Renaissance : A Study in Market Innovation
Author
Jacobson, Timothy Curtis & Smith, George David
Publisher
Cambridge University Press (2001), Cambridge
Publication year
2001
Binding
orig. boards
ISBN 10
0521808278
ISBN 13
9780521808279
Illustrator
Textual photos,graphs,tables
Seller catalogs
American Economic History

Expatriate Bookshop of Denmark/John Jackson Books

Svendborg, Denmark

5-star seller

AbeBooks seller since December 6, 1998

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Social - Political & Religious Movements, Indian Subcontinent, Economic & Colonial History, Humanities & Social Sciences, Linguistics; Classical Philology; Archaeology, Anthropology & Comparative Religion, Africa; Asia; Latin America

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Expatriate Bookshop of Denmark/John Jackson Books

Denmark