Corporate Information Strategy and Management : Text and Cases
Applegate, Lynda M., Austin, Robert D., McFarlan, F. Warren, Soule, Deborah L.
ISBN 10: 0073402931 ISBN 13: 9780073402932
Published by McGraw-Hill Education, 2008
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About this Item
Description:
Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 6038176-6
Synopsis:
Corporate Information Strategy and Management: Text and Cases 8/e by Applegate, Austin, and Soule is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information technology (IT) enables organizations to conduct business in radically different and more effective ways. The author's objective is to provide readers with a better understanding of the influence of twenty-first century technologies on business decisions. The 8th edition discusses today's challenges from the point of view of the executives who are grappling with them. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.
About the Authors:
The Henry R Byers Professor of Business Administration at Harvard Business School, teaching courses in entrepreneurial management and business policy and strategy.
Associate professor at Harvard Business School and chairs an executive program for CIOs. He is the author of numerous articles and four books on information technology management.
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Bibliographic Details
Title: Corporate Information Strategy and ...
Publisher: McGraw-Hill Education
Publication Date: 2008
Binding: Hardcover
Condition: Good