Corporate Cultures: The Rites and Rituals of Corporate Life

Terrence E Deal; Allan A Kennedy

ISBN 10: 0201102773 / ISBN 13: 9780201102772

Published by Basic Books, 1982

May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0201102773I4N00

Synopsis:

Behind-the-scenes profiles of major companies illustrate this typology of corporate cultures that includes an analysis of how they function, how corporate heroes are made, and how surprisingly far their influence extends

Synopsis: For junior and senior managers alike, Deal and Kennedy offer explicit guidelines for diagnosing the state of ones own corporate culture and for using the power of culture to wield significant influence on how business gets done.. Business experts everywhere have been finding that corporations run not only on numbers, but on culture. Organization consultants Terrence Deal and Allan Kennedy probe the conference rooms and corridors of corporate America to discover the key to business excellence. They find that the health of the bottom line is not ultimately guaranteed by attention to the rational aspects of managingfinancial planning, personnel policies, cost controls, and the like. Whats more important to long-term prosperity is the companys culturethe inner values, rites, rituals, and heroesthat strongly influence its success, from top management to the secretarial pool.For junior and senior managers alike, Deal and Kennedy offer explicit guidelines for diagnosing the state of ones own corporate culture and for using the power of culture to wield significant influence on how business gets done.

Bibliographic Details

Title: Corporate Cultures: The Rites and Rituals of...
Publisher: Basic Books
Publication Date: 1982
Binding: Hardcover
Condition: Very Good
Dust Jacket Condition: No Jacket