Consumer Engineering, 1920s 1970s: Marketing Between Expert Planning and Consumer Responsiveness

Book 9 of 10: Worlds of Consumption

Logemann, Jan (Editor)/ Cross, Gary (Editor)/ Ko hler, Ingo (Editor)/ Stoneman, Mark (Editor)

ISBN 10: 3030145638 ISBN 13: 9783030145637
Published by Palgrave Macmillan, 2019
Language: English
Condition: New Hardcover

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