Consumer Behavior

Language: English

Published by Intechopen Nov 2017, 2017

9535136194 / 9789535136194

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Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermanyBuchWeltWeit Ludwig Meier e.K.

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Hardcover

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This item is printed on demand - it takes 3-4 days longer - Neuware -No time in the history, consumption is considered to be as important as in today's world. It defines who we are, how well/perfect we perform our multiroles within the society (buying the most expensive clothes means being the best mom for instances), what symbolic meanings we attribute to our belongings, and how rich/clever/fashion conscious or innovative we are. Due to multidisciplinary and multimethod character of the concept of consumer behavior, it is appropriate to study it accordingly in order to understand the subject with its different aspects and holistically. Especially with the cultural, social, and technological changes within today's world, this issue becomes prominent. This book is a modest try for that end. 134 pp. Englisch.

Seller Inventory # 9789535136194

Title
Consumer Behavior
Author
Senay Sabah
Publisher
Intechopen Nov 2017
Publication year
2017
Condition
Neu
Binding
Buch
Language
English
ISBN 10
9535136194
ISBN 13
9789535136194
Item weight
511 grams
Dimensions
266x185x14 mm

BuchWeltWeit Ludwig Meier e.K.

Bergisch Gladbach, Germany

5-star seller

AbeBooks seller since January 11, 2012

Shipping rates from Germany to U.S.A.

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BuchWeltWeit Ludwig Meier e.K.

Germany