Synopsis:
The author interviewed nearly a dozen of the most successful consultants in the country to provide indispensable advice on fee-setting, contracts, proposal writing and client communication. Features authentic case histories from 10 diverse industries--financial, accounting, data processing, law, marketing, money management, engineering, direct mail, advertising and management consulting--to give readers a practical, how-to look at consulting.
Synopsis:
Using case studies from 10 different industries, this text demonstrates how independent consultants should write proposals for contracts, set fees and structure contracts in a range of fields, from advertising to engineering. It also provides sample proposals, letters, reports and fee charts.
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