Comprendre et Influencer le comportement du consommateur: Guide pratique du comportement d’achat et des décisions marketing à l'ère de l'innovation (French Edition)

Gabriel, MALONGO MPIDI; Florent, MATUSU ZAU; Montana Joshua, MBI MBAMBI

ISBN 10: 6209255582 ISBN 13: 9786209255588
Published by Éditions universitaires européennes, 2025
Language: French
Condition: New Soft cover

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