Communication for Careers: Module B: Communication for Business and Marketing Careers, Learner Guide

Thomson South-Western, Instructional Technology, Agency for

ISBN 10: 0538671483 / ISBN 13: 9780538671484

Published by South-Western Educational Pub (edition 1), 1997

About this Item

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Bibliographic Details

• Title: Communication for Careers: Module B: Communication for Business and Marketing Careers, Learner Guide
• Publisher: South-Western Educational Pub (edition 1)
• Publication Date: 1997
• Language: English
• ISBN 10: 0538671483
• ISBN 13: 9780538671484
• Binding: Paperback
• Edition: 1.
• Condition: Good

About this title

Synopsis

The learner's guide contains all printed material that students need to attain the objectives of the module. It includes an introduction summarizing the content and goals of the module.It also features eight lessons, each presenting a preview of the main points, a list of key words, an introduction to lesson content, instructions for using the software templates, suggestions for viewing and using the videodisc program, case studies, follow-up questions, and application exercises. The guide also includes a glossary of terms. Learner Guides are consumable and are necessary for each student.

About the Author

South-Western Educational Publishing, a partner within the leading Cengage Learning, offers the most extensive selection of Business Education materials on the market today for secondary and higher education as well as corporate and retail business environments. For more than 100 years, South-Western has assembled expert authorship to deliver best-in-class business learning content to equip individuals with the tools and resources necessary to excel and maintain professional success.