Collaborative Consumption

Language: English

Published by AV Akademikerverlag Apr 2015, 2015

3639465334 / 9783639465334

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This item is printed on demand - Print on Demand Titel. Neuware -This research paper explores the subject of collaborative consumption with focus on Canadian and German consumers. It provides an overview of collaborative consumption in the U.S., Canada, and Germany. Advantages and disadvantages are compared. The author then focuses on the apparel market in the respective countries. Different types of collaborative apparel consumption and clothing swap business models are discussed. The researcher draws up the hypothesis that although collaborative clothing consumption seems to be dependent on population density, consumers in urban and rural areas are equally interested in changing their shopping behavior. This hypothesis is proven with a survey that was conducted in Canada and Germany. A clothing swap experiment in Kelowna, B.C. explored the potential success of apparel swap businesses in Western Canada. It was a successful event relative to other Canadian swap events in major metropolitan areas, even though the critical mass of apparel items that would have satisfied every attendee could not be generated. The conclusion of this research: in regards to numbers of items sold, resold, or exchanged, this trend will presumably not surpass traditional ways of apparel consumption anytime soon. However, the popularity of collaborative apparel consumption is increasing and consumers in rural as well as urban areas are interested in participating.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 120 pp. Englisch.…

Seller Inventory # 9783639465334

Title
Collaborative Consumption
Author
Kristin Sendler
Publisher
AV Akademikerverlag Apr 2015
Publication year
2015
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3639465334
ISBN 13
9783639465334
Item weight
197 grams
Dimensions
220x150x8 mm

buchversandmimpf2000

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