The Changing World of Publishing : A Special Issue of the Journal of Media Economics
Language: English
Published by Routledge, 2000
- Softcover
- New
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
AbeBooks seller since August 14, 2006
Condition: New
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Add to basketItem description from seller
nach der Bestellung gedruckt Neuware - Printed after ordering - This issue represents a broad synopsis of the past, present, and future of electronic publishing. The contributors explore the opportunities and challenges related to this new distribution channel, and the effect of this change on publishers, authors/editors, distributors, and consumers. Standing with the key to the 'new world,' publishers will be faced with new opportunities and nagging issues related to new competition, content control, and protection of revenue streams requiring strategies that stress rationalization of distribution systems, cross-promotion, strategic pricing, and leveraging to new revenue sources. In addition, this issue also highlights the objections of consumers to these types of change, the benefits of the new technology for consumers, and the adaptation of the publishing industry as a whole.
Seller Inventory # 9780805896008
- Title
- The Changing World of Publishing : A Special Issue of the Journal of Media Economics
- Author
- Mary Alice Shaver
- Publisher
- Routledge
- Publication year
- 2000
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- English
- ISBN 10
- 0805896007
- ISBN 13
- 9780805896008
- Item weight
- 120 grams
- Dimensions
- 229x152x4 mm
- Series
- Book 1 of 1: Journal of Media Economics
This issue represents a broad synopsis of the past, present, and future of electronic publishing. The contributors explore the opportunities and challenges related to this new distribution channel, and the effect of this change on publishers, authors/editors, distributors, and consumers. Standing with the key to the "new world," publishers will be faced with new opportunities and nagging issues related to new competition, content control, and protection of revenue streams requiring strategies that stress rationalization of distribution systems, cross-promotion, strategic pricing, and leveraging to new revenue sources. In addition, this issue also highlights the objections of consumers to these types of change, the benefits of the new technology for consumers, and the adaptation of the publishing industry as a whole.
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
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