Changeology: How to enable groups, communities and societies to do things they've never done before
Language: English
Published by Bloomsbury Publishing PLC, 2012
- Softcover
- New

Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
AbeBooks seller since February 27, 2001
Condition: New
£ 16.54
Quantity: 10 available
Add to basketItem description from seller
2012. Paperback. 'Changeology' is about influencing the behaviour of human beings for the better. The book is relevant to change projects both large and small, and in almost any area of activity, but with an emphasis on key topics such as climate change, poverty, obesity, AIDS, tobacco and drug use. Num Pages: 272 pages, Illustrations. BIC Classification: JFF; KJM. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 234 x 159 x 20. Weight in Grams: 514. . . . . .
Seller Inventory # V9780857840615
- Title
- Changeology: How to enable groups, communities and societies to do things they've never done before
- Author
- Les Robinson
- Publisher
- Bloomsbury Publishing PLC
- Publication year
- 2012
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0857840614
- ISBN 13
- 9780857840615
The pressing issues of today clamour for solutions, yet to a surprising degree past and present efforts to effect social change have been based on little more than hunches. This book dispels many of the myths that prevent social change projects from succeeding, and replaces them with the best of what we know from social and motivational psychology and lessons from projects that have worked.
Changeology simplifies a vast body of theory and practice into six principles: buzz, hope, enabling environments, sticky solutions, ‘can do’ and the right inviter. These are explained with fascinating real-life stories and a look at the hard evidence, with amusing anecdotes and stories throughout.
This fascinating book is relevant to change projects both large and small, and in almost any area of activity but with an emphasis on key topics such as climate change, poverty, obesity, AIDS, tobacco and drug use. Written in an easy, accessible style by change facilitator Les Robinson, it is aimed at a worldwide audience of professionals and individuals who are acting to make change in their corporations, cities and neighbourhoods, as well as in their own lives.
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About the Author
"About the title" may belong to another edition of this title.
Kennys Bookshop and Art Galleries Ltd.
Galway, GY, Ireland
AbeBooks seller since February 27, 2001
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