The Centre Brain (Paperback)

Steve Adams

21 ratings by Goodreads

Language: English

Published by SPCK Publishing, London, 2017

0281077908 / 9780281077908

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Seller: CitiRetail, Stevenage, United KingdomCitiRetail

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Softcover

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Paperback. "Vital reading for anyone who wants to create communications that cause people to act." Matt Barlow, CEO, CAP When you face a red light, what can you say to turn it green? On stage needing to hook the audience? Convincing a friend over coffee? Sweating it in a job interview? The results of what you say aren't coincidence. Whether you persuade, or not, is down to whether you use the right prompts. The Centre Brain - the body's action centre - responds to what it hears. And, if the right prompts are used, the brain can be persuaded to act. Effective communication isn't a lottery. The Centre Brain explains why your communication works, or doesn't. Why you prompt action, or don't. The result of a 20-year quest to discover what prompts action, The Centre Brain offers readers a glimpse into the story behind their stories. Combining psychological insight, real-life experience and inspiring application, this book will show how you can make your message unmissable using the Centre Brain 5 prompts to action. A dynamic, popular-level book that will invite readers to discover why some communication works (and why some does not!) and inspire them to make the most of the messages on their hearts. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

Seller Inventory # 9780281077908

Title
The Centre Brain (Paperback)
Author
Steve Adams
Publisher
SPCK Publishing, London
Publication year
2017
Condition
new
Binding
Paperback
Language
English
ISBN 10
0281077908
ISBN 13
9780281077908

CitiRetail

Stevenage, United Kingdom

5-star seller

AbeBooks seller since June 29, 2022

Shipping rates from United Kingdom to U.S.A.

Item7 to 14 business days7 to 60 business days
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