Case Studies in Service Innovation
Language: English
Published by Springer New York, 2012
Series: Book 6 of 10 - Service Science: Research and Innovations in the Service Economy
- Hardcover
- New
Condition: New
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Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Presents over twenty case studies drawn from practical experience Demonstrates how success is measured, providing reader with tools for implementation Organized around five themes with specific comments for case comparisons from experts in .
Seller Inventory # 4197299
- Title
- Case Studies in Service Innovation
- Author
- Macaulay, Linda A.|Miles, Ian|Wilby, Jennifer
- Publisher
- Springer New York
- Publication year
- 2012
- Condition
- New
- Binding
- Gebunden
- Language
- English
- ISBN 10
- 1461419719
- ISBN 13
- 9781461419716
- Series
- Book 6 of 10: Service Science: Research and Innovations in the Service Economy
Case Studies in Service Innovation provides the reader fresh insight into how innovation occurs in practice, and stimulates learning from one context to another. The volume brings together contributions from researchers and practitioners in a celebration of achievements with the intention of adding to the wider understanding of how service innovation develops. Each case presents a brief description of the context in which the innovation occurred, the opportunity that led to the innovation and an overview of the innovation itself, also addressing how success was measured, what success has been achieved to date and providing links to further information.
The book is organized around five major themes, each reflecting recognized sources of service innovation: Business Model Innovation: new ways of creating, delivering or capturing economic, social, environmental and other types of value; The Organization in its Environment: an organization engaging beyond its own boundaries, with public private partnerships, sourcing knowledge externally, innovation networks, and open or distributed innovation; Innovation Management within an Organization: an organization actively encouraging innovation within its own boundaries using project teams, internal governance of innovation, and methods or tools that stimulate innovation; Process Innovation: changes in service design and delivery processes, such as consumer led innovation or consumers as part of the innovation process, service operations management, and educational processes; Technology Innovation: the use of technology, including ICT enabled innovation, ICTs that are themselves innovative and support the delivery of new services, new ICT services, new ways of delivering services associated with ICT products, and technology other than ICT.
The final part of the book is given to four extended cases allowing for a more in-depth treatment of innovation within a complex service system. The extended cases also illustrate two important and growing trends, firstly the need for, and benefits of, a more customer centric approach to service innovation and secondly the need for better understanding of public services and the role of public-private partnerships in identifying and achieving innovation.
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