CUSTOMER LOYALTY TOWARDS ONLINE FOOD DELIVERY SERVICES AMIDST PANDEMIC

Language: English

Published by LAP LAMBERT Academic Publishing Nov 2022, 2022

6205518279 / 9786205518274

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Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermanyBuchWeltWeit Ludwig Meier e.K.

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Softcover

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This item is printed on demand - it takes 3-4 days longer - Neuware -This study was conducted to explain the quality factors that influenced customer loyalty to online food delivery throughout the pandemic. During the worldwide pandemic COVID-19, the benefits of online food delivery (OFD) were clear, as it provided customers with access to prepared meals while also assisting food providers to remain operational. The questionnaire was adopted and modified from Suhartanto et al (2020). A modified questionnaire with six factors, namely food quality, commitment, hospitality, services, loyalty, and customer delight, was used to guide the evaluation and help customers understand the online food delivery (OFD) service. The report's sample size included 278 genuine respondents. According to the findings, customer loyalty differs depending on the quality of Online Food Delivery services is essential in determining customer loyalty since it has a strong direct influence on whether customers would repurchase and recommend the OFD in the future. Furthermore, OFD traits were found to be a predictor of client loyalty since they have a substantial link as well as impacts. Customers' loyalty rises when Online Food Delivery Attributes improve. 52 pp. Englisch.…

Seller Inventory # 9786205518274

Title
CUSTOMER LOYALTY TOWARDS ONLINE FOOD DELIVERY SERVICES AMIDST PANDEMIC
Author
Sondrix Dacula
Publisher
LAP LAMBERT Academic Publishing Nov 2022
Publication year
2022
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
6205518279
ISBN 13
9786205518274
Item weight
96 grams
Dimensions
220x150x4 mm

BuchWeltWeit Ludwig Meier e.K.

Bergisch Gladbach, Germany

5-star seller

AbeBooks seller since January 11, 2012

Shipping rates from Germany to U.S.A.

Item5 to 15 business days5 to 15 business days
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BuchWeltWeit Ludwig Meier e.K.

Germany