CSR Communication in the Media : Media Management on Sustainability at a Global Level

Language: English

Published by Springer, 2024

3031189787 / 9783031189784

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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Softcover

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Druck auf Anfrage Neuware - Printed after ordering - Corporate social responsibility (CSR) is an established management focus of today's companies and organizations of different types, scope and size. Communication practices on CSR and sustainability in the media industry, related theoretical concepts, and empirical foundations have not yet been sufficiently explored. This book focuses on a new normative framework of sustainability, bridging the established debate on public value with the current debate on social impact and the social license to operate in the media industry. With a variety of contributions from theory and practice, the book addresses the dual nature of media and media companies, which simultaneously produce economic and cultural goods and thus bear a 'double responsibility': on the one hand, for the way they present reality, monitor and criticize economic and political developments, and bring ethical concerns to the public debate. On the other hand, they bear responsibility for their own activities as companies(license to operate). The book is therefore aimed at readers interested in the journalistic perspective and at executives in the media industry.…

Seller Inventory # 9783031189784

Title
CSR Communication in the Media : Media Management on Sustainability at a Global Level
Author
Lars Rademacher
Publisher
Springer
Publication year
2024
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3031189787
ISBN 13
9783031189784
Item weight
394 grams
Dimensions
235x155x15 mm

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

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