Business for Punks : Break All the Rules - the Brewdog Way
Watt, James
Sold by GreatBookPrices, Columbia, MD, U.S.A.
AbeBooks Seller since 6 April 2009
Used - Soft cover
Condition: Used - As new
Quantity: 3 available
Add to basketSold by GreatBookPrices, Columbia, MD, U.S.A.
AbeBooks Seller since 6 April 2009
Condition: Used - As new
Quantity: 3 available
Add to basketUnread book in perfect condition.
Seller Inventory # 26679581
START A REVOLUTION NOT A BUSINESS
Don't waste your time on bullsh*t business plans. Forget sales. Put everything on the line for what you believe in.
These are some of the mantras that have turned BrewDog into one of the world's fastest-growing drinks brands, famous for beers, bars and crowdfunding.
In Business for Punks, BrewDog co-founder James Watt bottles the essence of this success. From finances ('chase down every cent, pimp every pound') to marketing ('lead with the crusade, not the product') this is an anarchic, indispensable guide to thriving on your own terms.
'Indispensable tips for a fledgeling entrepreneur with a bright idea' The Times
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