Business Orchestration: Strategic Leadership in the Era of Digital Convergence

Wallin, Johan

ISBN 10: 0470030712 / ISBN 13: 9780470030714

Published by Wiley, 2006

Seller Inventory # 0470030712-4-32387063

Synopsis:

Digital convergence is redefining industries, and putting information, knowledge and collaboration at the heart of strategic leadership and management. In the face of such change it is those leaders who can ‘orchestrate’ a complex network of employees, customers and suppliers in a single ongoing learning experience that will succeed. Exploring four learning roles for customers (information acquirer; explorer; performer; inventor) and orchestrators (conductor; architect; auctioneer; promoter), Business Orchestration provides a strategic view of how to harness digital convergence by mobilizing and integrating the resources of other companies to create business value.

About the Author:

ABOUT THE AUTHOR

JOHAN WALLIN, who started his career as a marketing executive, is now managing partner of Synocus Group, an international consulting company with offices in Helsinki, Shanghai and New York. He co-authored the book Prime Movers with Professor Rafael Ramírez in 2000, and has published a number of articles on customer orientation and capability building.

Dr Wallin has been an advisor to companies such as ABB, Canon, Nokia, Nordea, Sandvik, TeliaSonera, Tetra-Pak, and UPM-Kymmene, as well as leading public service organizations.

Business Orchestration is continuously discussed within its own forum: www.businessorchestration.com

Bibliographic Details

Title: Business Orchestration: Strategic Leadership...
Publisher: Wiley
Publication Date: 2006
Binding: hardcover
Condition: Fair