The Business Model Navigator : 55 Models That Will Revolutionise Your Business
Language: English
Published by Pearson Education, Limited, 2014
- Softcover
- Used

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Condition: Used - Very good
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- Title
- The Business Model Navigator : 55 Models That Will Revolutionise Your Business
- Author
- Frankenberger, Karolin, Csik, Michaela, Gassmann, Oliver
- Publisher
- Pearson Education, Limited
- Publication year
- 2014
- Condition
- Very Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1292065818
- ISBN 13
- 9781292065816
- Item weight
- 1.349 pounds
- Dimensions
- N/A
A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated models that are no longer delivering the results we need.
The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of the world's most successful businesses. These 55 models – from the Add-On model used by Ryanair to the Subscription model used by Spotify – provide the blueprints you need to revolutionise your business and drive powerful change.
As well as providing a practical framework for adapting and innovating your business model, this book also includes each of the 55 models in a quick-read format that covers:
- What it is
- Who invented it and who uses it now
- When and how to apply it
“An excellent toolkit for developing your business model.”
Dr Heinz Derenbach, CEO, Bosch Software Innovations
"Synopsis" may belong to another edition of this title.
About the Author
Prof. Dr. Oliver Gassmann is professor of Technology Management at the University of St. Gallen, Switzerland, and Managing Director of the organisation. He is ranked one of the 5 top-most cited professors by the German Academic Association for Business Research and is one of the most influential economists in Germany, as well as one of IAMOT’s top 45 researchers worldwide.
Dr. Karolin Frankenberger is an assistant professor at the Institute of Technology Management, University of St.Gallen, Switzerland. Before joining the institute, she was a consultant at McKinsey & Company for several years, helping various clients in topics such as business model innovation and strategic change.
Michaela Csik works as an Innovation Manager at Hocim Technology Ltd, Switzerland. Previously, she was a Senior Consultant at the BMI-lab as well as a Research Associate at the Institute of Technology Management and at the Center for Design Research at Stanford University.
"About the title" may belong to another edition of this title.
Better World Books: West
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Better World Books is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised over $35 million for libraries and literacy, donated over 38 million books, and reused or recycled more than 475 million books.
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