Business Model Innovation: Entwicklung und Controlling innovativer Geschäftsmodelle
Language: German
Published by Diplomica Verlag, Diplomica Verlag, 2013
- Softcover
- New
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
AbeBooks seller since August 14, 2006
Condition: New
£ 39.71
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Add to basketItem description from seller
nach der Bestellung gedruckt Neuware - Printed after ordering - Der fundamentalste und ganzheitlichste Handlungsrahmen eines Entrepreneurs besteht im jeweiligen Geschäftsmodell, das auf der Geschäftsidee fußt. In der heutigen Zeit treten verstärkt innovative Unternehmen am Markt auf, deren ungewöhnliche Geschäftsmodelle die Spielregeln in den bestehenden Branchen neu definieren oder sogar bisher nicht existente Märkte erschaffen.Die Begebenheit der ständigen Suche nach innovativen Geschäftsmodellen, ist nicht allein in der Philosophie kreativer Unternehmen begründet, sondern wird aufgrund immer kürzer werdender Produktlebenszyklen, steigendem Konkurrenzdruck durch Wettbewerber aus den aufstrebenden Nationen sowie durch eine Konvergenz der angebotenen Produkte hinsichtlich ihres Nutzenwerts für die Kunden immer wichtiger.Jedes erfolgreiche Geschäftsmodell beginnt mit einer initialen Idee. Zielsetzung dieses Schrifttums ist es, diesen ersten Impuls in einen systematischen Prozess zur Gestaltung eines konkreten Geschäftsmodells zu überführen. Dabei wird der Fokus auf die Etablierung eines strategiekonformen Geschäftsmodell-Controlling gelegt, um die Generierung nachhaltigen Erfolges zu unterstützen.…
Seller Inventory # 9783842886605
- Title
- Business Model Innovation: Entwicklung und Controlling innovativer Geschäftsmodelle
- Author
- Michael Konter
- Publisher
- Diplomica Verlag, Diplomica Verlag
- Publication year
- 2013
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- German
- ISBN 10
- 3842886608
- ISBN 13
- 9783842886605
- Item weight
- 191 grams
- Dimensions
- 220x155x8 mm
"Synopsis" may belong to another edition of this title.
About the Author
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