Mobile Local Marketing Is Your Small Business Google-Able? Can Your Customers Find You On Google, Bing or MSN? Is That Important For Your Business?
What if they don't even know you exist, but could really use your services? Right now, while they're in your neighborhood, driving by, ready to buy...
Mobile marketing, local marketing... These terms are new and can be confusing to the small business owner. But they are so vital to growing and expanding your business in today's techno-society. Many of the books you'll find on the market today talk about teaching the small business owner how to go about marketing their business locally on mobile devices. But, from my experience, working directly with small business owners for several years, the problem isn't that they need to learn how, can't learn, or the fact that it's confusing, technical or daunting. The Real problem is that they simply don't have the Time to learn or more importantly, the Time to implement these marketing strategies.
So rather than teach you how to market your business on mobile phones, tablet pc's, android devices, iPhones, iPads, Google places, Facebook, Twitter etc.! Which would realistically take you several hours a day, that, as a small business owner, I know you don't have to spare;
Instead, let's talk in real simple terms about what these services are, why you should offer them to your customers and how they are going to change your bottom line, bring in more customers and increase the retention rate and overall value of existing customers.
Once you've figured it all out and you're ready to get started, we'll talk about finding and hiring the right people to get the job done for you, the right way.
Some of the topics we'll talk about include:
- Are You Leaving Money on the Table?
- Center of Influence Marketing
- How to Find Customers for Life
- The Referral Marketing Goldmine
- How to Tear Down Customer Resistance
- The Right Way to Place Yellow Page Ads
- Getting Online - Where To Start
- What About Facebook - Is It Worth My Time?
- Analytics Are The Key To Your Success
- 5 Proven Internet Strategies to Explode Your Local Sales
Message From The Author:
I've been doing this for a long time both locally here in Boca Raton, FL where I live and Nationally online. I've had the opportunity to work with some truly amazing small business owners and I've had a great time.
In the process I've learned what these folks really need when it comes to creating an online presence, believe me, I've heard the same story a thousand times and I never get tired of it.
Most small business owners are having a hard enough time just fulfilling orders, keeping their shelves stocked and managing employees.
Finding the time to sit in front of a computer and build a website, set up autoresponders, create facebook fan pages and the list goes on, well, let me just put the way one of my clients put it... Not Gonna Happen!
So I really want to encourage you to find someone that can make this happen for your business, it's vitally important in these times that you have an online presence.
If nothing else, you need to be found on mobile devices like we talked about starting on page 85.
To Your Success,
Charles
Author, consultant, and online marketing pro Charles P. Kassotis is an expert at helping small businesses gain a dominant position in their local marketplace. Charles specializes in helping entrepreneurs and small businesses gain a competitive advantage both online and off. He makes sure that these businesses are able to be "found" on the internet, ensures that they never run out of leads, and helps them to transform these potential clients into lifetime customers (and raving fans!).
