Business Event Experiences, Destination Image and Post-Visit Behaviour
Language: English
Published by LAP LAMBERT Academic Publishing Apr 2021, 2021
- Softcover
- New
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermanyBuchWeltWeit Ludwig Meier e.K.
AbeBooks seller since January 11, 2012
Condition: New
£ 63.59
Quantity: 2 available
Add to basketItem description from seller
This item is printed on demand - it takes 3-4 days longer - Neuware -This book covers a study on the influence of business or MICE event experiences on international visitors' perceived destination image and resulting post-visit behavior. Despite the promising growth of MICE tourism globally limited studies exist on the influence of these events on the host destination's image. Majority of event and destination image have focused on mega-sports events, cultural events and festivals. such studies have also mainly be carried out in the developed world. This study therefore provides the perspective of MICE events in the developing world. This is particularly important as the events can have a great influence in correcting the negative images and stereotypes associated with countries in the developing world. 164 pp. Englisch.
Seller Inventory # 9786203846751
- Title
- Business Event Experiences, Destination Image and Post-Visit Behaviour
- Author
- Ngacha Weru
- Publisher
- LAP LAMBERT Academic Publishing Apr 2021
- Publication year
- 2021
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- English
- ISBN 10
- 6203846759
- ISBN 13
- 9786203846751
- Item weight
- 262 grams
- Dimensions
- 220x150x10 mm
"Synopsis" may belong to another edition of this title.
BuchWeltWeit Ludwig Meier e.K.
Bergisch Gladbach, Germany
AbeBooks seller since January 11, 2012
Shipping rates from Germany to U.S.A.
| Item | 5 to 15 business days | 5 to 15 business days |
|---|---|---|
| First item | £ 19.75 | £ 19.75 |
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BuchWeltWeit Ludwig Meier e.K.
Germany
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