The Business of Ecommerce: From Corporate Strategy to Technology: 1 (Breakthroughs in Application Development, Series Number 1)

-

ISBN 10: 0521776988 / ISBN 13: 9780521776981

Published by - -, 2000

This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780521776981

Synopsis:

The Business of Ecommerce provides a guide to the types of business that companies can conduct over the Web, and it explains how they can go about building systems to support these initiatives. Business and technology decision-makers will learn all they need to know about the entire field of Ecommerce. Paul May combines his experience as a consultant to blue chip companies with his experience with startups and presents the best of what the two cultures have to offer. He provides a generic model for understanding Ecommerce opportunities, and he explores key application areas that readers can exploit in the real world. The book gathers together all of the relevant technologies and makes them accessible to the reader by explaining each of the key technical topics and issues. This book empowers the decision-maker to make better use of the opportunities of Ecommerce.

About the Author: Paul May is a graduate of Oxford University and City University, and the founder of Verista, a UK ebusiness consulting company. He also founded Avenida Technologies, a UK Java product and services company. He has nine years of experience as a business technology consultant with top international companies.

Bibliographic Details

Title: The Business of Ecommerce: From Corporate ...
Publisher: - -
Publication Date: 2000
Binding: Paperback
Condition: Very Good