The Business of Beauty: Cosmetics Retailing. This item is unavailable.
Language: English
Published by Wall & Thompson, 1989
- Hardcover
- Used
Seller: Jenson Books Inc, Logan, UT, U.S.A.Jenson Books Inc
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Hardcover
Condition: Used - Very good
£ 4.30
Item description from seller
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Seller Inventory # 4BQGBJ012F80
- Title
- The Business of Beauty: Cosmetics Retailing
- Author
- Purvis, Debbie
- Publisher
- Wall & Thompson
- Publication year
- 1989
- Condition
- Very Good
- Binding
- hardcover
- Language
- English
- ISBN 10
- 0921332114
- ISBN 13
- 9780921332114
- Edition
- 2nd Edition
From the Author
Everything You Ever Wanted to Know About Cosmetics!
This international bestseller is the only book of it's kind in the world on the topic of cosmetics retailing. The comprehensive format of this information-packed, 375+ page resource guide (revised in 1994) is a must-have for consumers as well as all cosmeticians, beauty advisors, direct sales consultants, and other industry professionals. It covers the fundamental theory of skin, hair and nail care, makeup techniques, fragrance and image, while offering practical and detailed material on professional selling techniques, merchandising, marketing, display, and inventory control. In addition, the book includes a useful overview of the cosmetics industry. Debbie Purvis is recognized as one of the top experts in the cosmetics industry. She is a college professor, columnist for Cosmetics Magazine, lecturer, industry consultant and former television host, makeup artist and model.
This international bestseller is the only book of it's kind in the world on the topic of cosmetics retailing. The comprehensive format of this information-packed, 375+ page resource guide (revised in 1994) is a must-have for consumers as well as all cosmeticians, beauty advisors, direct sales consultants, and other industry professionals. It covers the fundamental theory of skin, hair and nail care, makeup techniques, fragrance and image, while offering practical and detailed material on professional selling techniques, merchandising, marketing, display, and inventory control. In addition, the book includes a useful overview of the cosmetics industry. Debbie Purvis is recognized as one of the top experts in the cosmetics industry. She is a college professor, columnist for Cosmetics Magazine, lecturer, industry consultant and former television host, makeup artist and model.
"About the title" may belong to another edition of this title.