Develop the analytical skills that are in high demand in businesses today with Camm/Cochran/Fry/Ohlmann's best-selling BUSINESS ANALYTICS, 5E. You master the full range of analytics as you strengthen descriptive, predictive and prescriptive analytic skills. Real examples and memorable visuals clearly illustrate data and results. Step-by-step instructions guide you through using Excel, Tableau, R or the Python-based Orange data mining software to perform advanced analytics. Practical, relevant problems at all levels of difficulty let you apply what you've learned. Updates throughout this edition address topics beyond traditional quantitative concepts, such as data wrangling, data visualization and data mining, which are increasingly important in today's business environment. MindTap and WebAssign online learning platforms are also available with an interactive eBook, algorithmic practice problems and Exploring Analytics visualizations to strengthen your understanding of key concepts.

About the Authors

Jeffrey D. Camm is professor and Inmar Presidential Chair in analytics in the School of Business at Wake Forest University. Born in Cincinnati, Ohio, he holds a BS from Xavier University (Ohio) and a Ph.D. from Clemson University. Prior to joining the faculty at Wake Forest, he was on the faculty of the University of Cincinnati. He has also been a visiting scholar at Stanford University and a visiting professor of business administration at the Tuck School of Business at Dartmouth College. Dr. Camm has published over 45 papers in the general area of optimization applied to problems in operations management and marketing. He has published his research in Science, Management Science, Operations Research, INFORMS Journal on Applied Analytics and other professional journals. Dr. Camm was named the Dornoff Fellow of Teaching Excellence at the University of Cincinnati and he was the recipient of the 2006 INFORMS Prize for the Teaching of Operations Research Practice. He is a recipient of the George E. Kimball Medal for service to the operations research profession. A firm believer in practicing what he preaches, he has served as an operations research consultant to numerous companies and government agencies. From 2005 to 2010, he served as editor-in-chief of INFORMS Journal on Applied Analytics. In 2017, he was named an INFORMS Fellow. In 2021, Professor Camm was named an Academic Data Leader by Chief Data Officer (CDO) Magazine.

James J. Cochran is professor of applied statistics and the Mike and Kathy Moroun Research Chair at the University of Alabama. Born in Dayton, Ohio, he earned his BS, MS and MBA degrees from Wright State University and his Ph.D. from the University of Cincinnati. He has been at the University of Alabama since 2014 and has been a visiting scholar at Stanford University, Universidad de Talca, the University of South Africa and Pole Universitaire Leonard de Vinci. Professor Cochran has published over 60 papers in the development and application of operations research and statistical methods. He has published his research in Management Science, The American Statistician, Communications in Statistics―Theory and Methods, Annals of Operations Research, European Journal of Operational Research, Journal of Combinatorial Optimization, INFORMS Journal on Applied Analytics, Statistics and Probability Letters and other professional Journals. Professor Cochran's research has been funded by the Department of Justice, National Science Foundation and other agencies. He was the 2008 recipient of the INFORMS Prize for the Teaching of Operations Research Practice and the 2010 recipient of the Mu Sigma Rho Statistical Education Award. Professor Cochran was elected to the International Statistics Institute in 2005 and named a Fellow of the American Statistical Association in 2011. He received the Founders Award in 2014 and the Karl E. Peace Award in 2015 from the American Statistical Association. In 2017, he received the American Statistical Association's Waller Distinguished Teaching Career Award and was named a Fellow of INFORMS; in 2018, he received the INFORMS President's Award; in 2024, he received the William G. Hunter Award from the American Society for Quality and in 2025, he was named a Fellow of the African Academy of Sciences. He has been recognized as a finalist for the Innovative Applications in Analytics Award three times.

Michael J. Fry is professor of operations, business analytics and information systems and senior director of Centers and Institutes in the Carl H. Lindner College of Business at the University of Cincinnati. Born in Killeen, Texas, he earned a BS from Texas A&M University and MSE and Ph.D. degrees from the University of Michigan. He has been at the University of Cincinnati since 2002, where he was previously department head, director of the Center for Business Analytics and has been named a Lindner Research Fellow. He has also been a visiting professor at the Samuel Curtis Johnson Graduate School of Management at Cornell University and the Sauder School of Business at the University of British Columbia. Professor Fry has published research papers in journals such as Operations Research, M&SOM, Transportation Science, Naval Research Logistics, IISE Transactions, Critical Care Medicine and INFORMS Journal on Applied Analytics. His research has been funded by the National Science Foundation and other funding agencies. His research interests are in applying quantitative management methods to the areas of supply chain analytics, sports analytics and public-policy operations. He has worked with many different organizations for his research, including Dell, Inc., Starbucks Coffee Company, Great American Insurance Group, the Cincinnati Fire Department, the State of Ohio Election Commission, the Cincinnati Bengals and the Cincinnati Zoo & Botanical Garden. He was named a finalist for the Daniel H. Wagner Prize for Excellence in Operations Research Practice, and he has been recognized for both his research and teaching excellence at the University of Cincinnati. In 2024, Professor Fry was named an Academic Data Leader by Chief Data Officer (CDO) Magazine.

Jeffrey W. Ohlmann is associate professor of management sciences and Huneke Research Fellow in the Tippie College of Business at the University of Iowa. Born in Valentine, Nebraska, he earned a BS from the University of Nebraska, and MS and Ph.D. degrees from the University of Michigan. He has been at the University of Iowa since 2003. Professor Ohlmann's research on the modeling and solution of decision-making problems has produced more than two dozen research papers in journals such as Operations Research, Mathematics of Operations Research, INFORMS Journal on Computing, Transportation Science, the European Journal of Operational Research and INFORMS Journal on Applied Analytics. He has collaborated with companies such as Transfreight, LeanCor, Cargill, the Hamilton County Board of Elections and three National Football League franchises. Because of the relevance of his work to industry, he was bestowed the George B. Dantzig Dissertation Award and was recognized as a finalist for the Daniel H. Wagner Prize for Excellence in Operations Research Practice.

"About this title" may belong to another edition of this title.

Store Description

Visit Seller's Storefront

Seller's business information

Russell Books
100-747 Fort St., Victoria, BC, V8W 3E9, Canada

Sale & Shipping Terms

Terms of Sale

For assistance with billing questions, please refer to our help page in abebooks. If you cannot find the answers you are seeking or have questions about your order you can contact us by emailing info@russellbooks.com. Responses to emails will be provided as soon as possible. For further information - (250) 361-4447

Right of withdrawal

If you are a consumer you can withdraw from the contract in accordance with the following. Consumer means any natural person who is acting for purposes which are outside his trade, business, craft or profession.

Information regarding the right of withdrawal

Statutory right to withdraw

You have the right to withdraw from this contract within 14 days without giving any reason.

The withdrawal period will expire after 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the last good or the last lot or piece.

To exercise the right of withdrawal, electronically fill in and submit a clear statement on our website, under "My Purchases" in "My Account". We will communicate to you an acknowledgement of receipt of such a withdrawal on a durable medium (e.g. by e-mail) without delay.

To meet the withdrawal deadline, it is sufficient for you to send your communication concerning your exercise of the right of withdrawal before the withdrawal period has expired.

Effects of withdrawal

If you withdraw from this contract, we will reimburse to you all payments received from you, including the costs of delivery (except for the supplementary costs arising if you chose a type of delivery other than the least expensive type of standard delivery offered by us).

We may make a deduction from the reimbursement for loss in value of any goods supplied, if the loss is the result of unnecessary handling by you.

We will make the reimbursement without undue delay, and not later than 14 days after the day on which we are informed about your decision to withdraw from this contract.

We will make the reimbursement using the same means of payment as you used for the initial transaction, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of such reimbursement.

We may withhold reimbursement until we have received the goods back, or you have supplied evidence of having sent back the goods, whichever is the earliest.

You shall send back the goods or hand them over to Russell Books, Victoria, British Columbia, Canada, +1 250-361-4447, without undue delay and in any event not later than 14 days from the day on which you communicate your withdrawal from this contract to us. The deadline is met if you send back the goods before the period of 14 days has expired. You will have to bear the direct cost of returning the goods. You are only liable for any diminished value of the goods resulting from the handling other than what is necessary to establish the nature, characteristics and functioning of the goods.

Exceptions to the right of withdrawal

The right of withdrawal does not apply to:

The delivery of newspapers, journals or magazines with the exception of subscription contracts; and
The supply of digital content which is not supplied on a tangible medium (e.g. on a CD or DVD) if you accepted when you placed your order that we could start to deliver it, and that you could not withdraw once delivery had started.

Shipping Terms

Shipping prices are based on books weighing 2.2 LB, or 1 KG. Canadian and U.S. orders sent with Automated Package Tracking and delivery confirmation, where available. If your book order is heavy or oversized, we may contact you regarding any extra shipping costs. Thank you! - Russell Books

Shipping rates from Canada to U.S.A.

Shipping rates from Canada to U.S.A.
Order quantity	7 to 14 business days	5 to 7 business days
First item	� 15.03	� 18.79

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.