Building a Successful Social Venture : A Guide for Social Entrepreneurs

Eric Carlson

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Language: English

Published by Berrett-Koehler Publishers Sep 2018, 2018

1523095946 / 9781523095940

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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Neuware - This is the first book on creating and running a social enterprise to combine theoretical discussions with current cases from around the world, filling a huge gap in the literature. It serves as an eminently practical blueprint for those who wish to build, sustain, and grow social ventures.Building a Successful Social Venture draws on Eric Carlson's and James Koch's pioneering work with the Global Social Benefit Institute, cofounded by Koch at Santa Clara University's Miller Center for Social Entrepreneurship. Since 2003, over 200 Silicon Valley executives have mentored more than 800 aspiring social entrepreneurs at the GSBI. It is this unparalleled real-world foundation that truly sets the book apart. Early versions of the book were used in both undergraduate and MBA classes.Part 1 of the book describes the assumptions that the GSBI model is based on: a bottom-up approach to social change, a focus on base-of-the-pyramid markets, and a specific approach to business planning developed by the GSBI. Part 2 presents the seven elements of the GSBI business planning process, and Part 3 lays out the keys to executing it. The book includes 'Social Venture Snapshots' illustrating how different organizations have realized elements of the plan, as well as a wealth of checklists and exercises.Social ventures hold enormous promise to solve some of the world's most intractable problems. This book offers a tested framework for students, social entrepreneurs, and field researchers who wish to learn more about the application of business principles and theories of change for advancing social progress and creating a more just world.…

Seller Inventory # 9781523095940

Title
Building a Successful Social Venture : A Guide for Social Entrepreneurs
Author
Eric Carlson
Publisher
Berrett-Koehler Publishers Sep 2018
Publication year
2018
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
1523095946
ISBN 13
9781523095940
Item weight
476 grams
Dimensions
234x155x20 mm

AHA-BUCH GmbH

Einbeck, Germany

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