Building Strategic Relationships : How to Extend Your Organization's Reach Through Partnerships, Alliances, and Joint Ventures

Memel, David

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Language: English

Published by John Wiley & Sons, 1995

0787900923 / 9780787900922

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Zustand: Sehr gut | Seiten: 272 | Sprache: Englisch | Produktart: Bücher | Few organizations can afford all the specialized expertise and technology they need to respond nimbly to emerging needs, regardless of the type of clients they serve. As market demands grow increasingly complex and resources are strained, strategic alliances and joint ventures are becoming business as usual-not only within business sectors, but between them as well. When these alliances succeed, they open up whole new worlds for the participating partners: new products and services, new markets, access to resources, smarter ways of doing things. Building Strategic Relationships shows how successful alliances are launched, developed, and concluded-within the corporate world and between corporate entities and government or nonprofit institutions. The authors draw from more than two hundred interviews and seventy-five case studies of varied partnerships-including a customer-supplier alliance between a newspaper publisher and a newsprint supplier, a joint venture between a school district and a major accounting firm, and others-to provide perspective, guidance, and detailed case examples that will help progressive partners achieve their goals in all phases of partnership.…

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Title
Building Strategic Relationships : How to Extend Your Organization's Reach Through Partnerships, Alliances, and Joint Ventures
Author
Memel, David
Publisher
John Wiley & Sons
Publication year
1995
Condition
Sehr gut
Binding
Hardcover
Language
English
ISBN 10
0787900923
ISBN 13
9780787900922
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Buchpark

Trebbin, Germany

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